In short - Because it is NOT WORKING.

In Australia most adults are overweight (65%) and a large percentage are clinically obese.

As for our children, 40% are overweight by the time they turn 12 and about half of that 40% are clinically obese. They never had a chance!

We are now the fattest country (per capita) IN THE WORLD.

If that does not provide a catalyst for change then I don't what will.

In the 1980's and 90's "low fat" was in. We all tried to eat low fat foods (and still do) thinking we are doing the right thing. The food and beverage market responded by bringing out an incredible range of "low fat" products usually laced with excess sugar (bad) or artificial sweetners (worse) to appease our taste buds.

We are now paying the penalty for this galatically stupid blunder. We got fatter and the type 2 diabetes rates went through the roof.

Do we need another "diet site"? No. What we do need is a site that presents optimal nutritional protocols, not the lastest fad diet => Emed!

What should I eat? What should I avoid? What should I include in my diet if I have a particular condition? How much water should I drink? What supplements should I consider taking if I am taking drug medication? There are many things to consider.

Common Myths

We all like to think we are doing the right thing. But it is a little harder to see it though. Why? Mis-information. It seems there is a new diet every week. And then there is a "independent expert" ridiculing it the next. (The "independent expert" usually presents a particular food group that was not advocated in that particular diet.)

So what are the common myths or mis-comceptions held by so many of us?

• Most of us think we have a good diet. But we don't.
• Most of us think that we can get all our nutrients from our food. Wrong!
• Most of us are chronically dehydrated.
• Most of us eat too infrequently.
• Most of us eat too much to late in the day.
• Most of us think if we eat fat we will get fat.
• Most of us eat 4 to 6 (or more) serves of highly processed wheat and think we are eating "healthy".
• Most of us don't know whether we should eat things like eggs or potatoes because we don't know who to believe.

Is this the Way of the Future?

Is this the solution for multi-tasking people who don't want to use there hands when they eat.

Consumers also love the convenience of the fast food feed bag for kids. Great Stuff.

Obviously we are joking here, but it would not surprise me if something like this came out soon !!